White House reposts GameStop’s ‘console wars’ statement, fueling meme rally

Shares of GameStop (NYSE:GME) were up in premarket trading on Monday after the White House reposted on its official X account the video game retailer’s statement about the popular Xbox (MSFT) title Halo coming to Sony’s (SONY) PlayStation platform for the first time.

The stock was up as much as 7.7% in a meme-fueled rally before paring gains and hovering just under 5% before the bell.

GameStop on Saturday said on X that the Halo: Campaign Evolved game will be coming to PlayStation in 2026 with cross-platform play, thereby ending the “console wars” between the two most popular game hardware companies. The Halo series has been exclusive to the Xbox platform since the first game came out in the early 2000s.

The White House reposted GameStop’s statement late on Sunday with an animated picture of President Donald Trump in a combat suit saluting the U.S. flag with the caption “Power to the Players.”

Over 1.30M shares changed hands by 9:00 am ET, below the three-month average trading volume of 8.33M.

GME is down 25.7% so far this year, while the S&P 500 rose 15.6%.

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