Meta Platforms (META) plans to pilot new subscription models across its apps, including Instagram, Facebook, and WhatsApp, over the coming months.
The subscriptions are expected to “unlock more productivity and creativity” by giving paid users access to more features and expanded AI capabilities, as per reports. Meta’s recently acquired suite of general AI agents under Manus will also be scaled as part of the subscription plans.
The subscriptions will be separate from Meta Verified, a paid product rolled out by the company in 2023 that gave content creators and businesses a verified badge, 24/7 direct support, protection against impersonation, search optimization, and more.
Meta told TechCrunch that it plans to listen to its user community and gather feedback as it rolls out subscriptions in the coming months.
