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- Amazon (NASDAQ:AMZN) said Tuesday it has launched an improved generative AI video tool for advertisers.
- The company said the enhanced video generator tool can create “realistic, high-motion videos.”
- The improved video generator will be able to provide advertisers multi-scene videos with text animations and background music, and give them up to six video options.
- “These generative AI tools are designed to lower creative barriers and expand opportunities for advertisers, and create a more dynamic and engaging shopping experience for customers,” the company said.
- Source: Blogpost