Amazon (AMZN) shares increased 2% during Monday market action after the tech behemoth rolled out Alexa.com, which expands the use of its artificial intelligence assistant across a multitude of devices.
“You can use Alexa.com to get quick answers, explore complex topics, create content, plan trip itineraries, and get help with homework,” Amazon said. “But Alexa+ doesn’t just provide information, it’s designed to take action. It can help you complete countless tasks: managing your to-do list, updating your family calendar, controlling your smart home, making reservations, and so much more. It also provides persistent context and continuity, allowing you to access Alexa on whichever device or interface best serves the task at hand, with all previous chats, preferences, and personalization seamlessly carrying over.”
Customers with Early Access to Alexa+ can gain access to Alexa.com starting today. Alexa+, which offers advanced AI features, was introduced nine months ago. It costs $19.99 per month, but the service is free for Prime members.
“This is a new interaction model and adds a powerful way to use and collaborate with Alexa+,” according to Amazon. “Combined with the redesigned Alexa mobile app, which will feature an agent-forward design, Alexa+ will be accessible across every surface—whether you’re at your desk, on the go, or at home.”