Amazon preps for a busy Black Friday to Cyber Monday holiday period

Amazon (NASDAQ:AMZN) announced details on its Black Friday and Cyber Monday deals that will run during its extended holiday shopping event from November 21 to December 2.

The e-commerce giant noted that customers can shop millions of deals across more than 35 categories, including electronics, home, beauty, and fashion from popular brands like Sonos (SONO), Staub, Supergoop!, and Levi’s (LEVI). Customers will also be able to shop for deals on some of the hottest toys of the season, including from brands like Squishmallows, Furby, and Tonies. Amazon (AMZN) also plans to offer must-haves like matching pajamas and festive apparel starting at $6, and wardrobe staples with up to 40% off on Amazon Essentials outerwear.

Beyond shopping, Amazon (AMZN) will also be in focus in the sports world on Black Friday as Prime Video will broadcast the Kansas City Chiefs playing the Las Vegas Raiders.

Last year, Amazon (AMZN) announced that its 11-day shopping event from November 17-November 27 was its largest yet, compared to similar periods in previous years. Customers worldwide purchased more than 1 billion items on Amazon (AMZN) during the 11-day period. Of the billion items ordered between Black Friday and Cyber Monday, more than 500 million were from independent sellers on Amazon’s marketplace.

Black Friday is on November 29 this year and Cyber Monday is on December 2, which are the latest dates they have been on the calendar in years.