Apple has brokered an agreement with the Peter Chernin-led content studio North Road.
The deal is significant for Apple (NASDAQ:AAPL) as North Road had been working with Netflix (NASDAQ:NFLX) for the last five years. It is also a clear indication that Apple wants to press further into the entertainment space.
“We’ve had a great experience working with Apple on the series side, where they’ve been smart, daring, and always supportive — we’re excited to build on that success by making movies together,” Chernin told Bloomberg.
North Road’s successful titles includes the movies Ford v. Ferrari and Back in Action, as well as TV shows The Madness and New Girl.
North Road is not a stranger to Apple as it has produced the series See and Truth Be Told for Apple TV+.
Currently in post-production for Apple TV+ is the series Chief of War starring Jason Momoa. It is set to premiere in August.
