Apple’s (AAPL) iPhone sales in China have recently surged, driving the company to capture 25% of the Chinese smartphone market, according to a Bloomberg report.
Each of the successor models, from the 5,999-yuan (about $850) iPhone 17 to the 8,999-yuan 17 Pro Max, outperformed its iPhone 16 precursor in sales by a double-digit percentage, according to the report that cites Counterpoint Research as the source.
The share of new model iPhones is at over 80% of Apple’s unit sales, Counterpoint analyst Ivan Lam said. “We’re likely to see growth amplified as rising ASPs push the top-line higher.”
“There’s always some risk, especially with the much-anticipated Huawei Mate 80 series launching on November 25th,” Lam said. “But there’s a lot of momentum behind Apple and at this point not much tapering to indicate a steep dropoff.”
This performance marks a substantial rebound from earlier in 2025, when Apple’s (AAPL) market share had dipped due to increased local competition and shipment declines.