Apple’s sees double-digit sales decline on China’s Singles’ Day amid intense competition – report

Apple iPhone 15 Pro

Cesare Ferrari

Apple (NASDAQ:AAPL) saw a double-digit year-on-year decline in iPhone sales at China’s two-week Singles’ Day shopping festival, as it faced pressure from an “abnormally high number” of competitors, Counterpoint Research said on Wednesday.

In contrast, Apple’s main rival in China, Huawei Technologies, recorded a 7% sales

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