Mondelēz joins forces with Accenture, Publicis Groupe to advance AI-powered marketing capabilities
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- Mondelēz International (NASDAQ:MDLZ) on Thursday announced the launch of a new platform designed to improve marketing capabilities while optimizing consumer experiences through expanded use of artificial intelligence and generative AI.
- Working in collaboration with Accenture (NYSE:ACN) and Publicis Groupe, the company said its new platform will enable faster, more efficient creation of personalized text, images and videos.
- Source: Press Release