Paramount Skydance (PSKY) is evaluating taking an offer for Warner Bros. Discovery (WBD) straight to shareholders.
The improved offer could be even higher than the $30/share all-cash offer it submitted this week, according to a CNBC report on Friday, which cited people familiar with the matter.
A potential bid comes after Netlix (NFLX) earlier Friday agreed to buy Warner Bros Discovery (WBD), including its film and television studios, HBO Max and HBO, for $72 billion.
Shares of Warner Bros.(WBD) rose 5.3%, while Netflix (NFLX) fell 3.5% and Paramount SKydance dropped 6.5%.