McDonald’s: The Reasons We Are Turning More Bullish

Summary:

  • McDonald’s has maintained its reputation for convenience, affordability, and quality while adapting to diverse tastes and cultural nuances.
  • Despite macroeconomic factors, McDonald’s has shown resilience and maintained high product demand and increasing comparable sales.
  • The company has strong profitability metrics and appears attractive from a valuation perspective, leading to an upgrade in rating from “hold” to “buy”.

Close up shot of McDonald"s Big Mac hamburger

spflaum1/iStock Editorial via Getty Images

McDonald’s (NYSE:MCD), a global icon in the fast-food industry, has transcended culinary boundaries since its inception in 1955. Revered for its signature golden arches and iconic offerings, the brand has become synonymous with convenience, affordability, and consistent quality. Operating


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