Amazon (NASDAQ:AMZN) has bagged rights to the Masters Tournament and will debut as a domestic broadcaster of the major golf championship next year, according to an official statement on Tuesday.
As part of the deal, Amazon Prime Video will join the likes of CBS Sports (PSKY) and ESPN (DIS) in delivering the live coverage of the tournament.
“Working alongside Amazon in this capacity is an exciting opportunity for the Masters Tournament and its fans,” said Fred Ridley, the chairman of Augusta National Golf Club and the Masters Tournament. “The addition of Amazon will only further our abilities to expand and enhance how the Tournament is presented and enjoyed.”
Beginning with the 2026 Masters Tournament, two additional hours of first and second round coverage will be offered both days on Prime Video, according to the statement. The tournament will stream live on Prime Video from 1:00 – 3:00 PM ET on Thursday, April 9 and Friday, April 10.
The Masters Tournament is conducted during the first full week of April at the Augusta National Golf Club in Augusta, Georgia. It is the only major golf championship to be held at the same location every year.