How To Trade Google Into 2023


  • Alphabet shares could be bottoming if earnings do bounce back in 2023 and the Fed takes its foot off of the pedal.
  • Using covered calls might allow investors to add exposure to Alphabet by minimizing some downside while capping gains.
  • Going overweight Alphabet in this manner might generate underperformance against the stock but could create outperformance overall by outperforming one’s benchmark.

Parent Company Of Google, Alphabet Reports Quarterly Earnings

Justin Sullivan

There are a lot of ways to invest and many more ways to make money in the market. There are also even more ways to lose money when investing, but one of the key takeaways in our experience centers around

Data by YCharts

Alphabet Google Historical Yearly Return Data

Historical returns for Alphabet/Google. The average is just over 20% per year. (Bloomberg)

Disclosure: I/we have a beneficial long position in the shares of GOOGL either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

Additional disclosure: We have various positions in GOOGL in portfolios we manage. We personally own shares in GOOGL, have sold covered calls and have sold cash secured puts. Portfolios we manage also have similar positioning. We will also most likely be trading this position as mentioned in the article for accounts.

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