Google Stock: 4 Things That Smart Investors Should Know


  • I am concerned about risks for Alphabet relating to Microsoft’s growing ambitions in the search advertising market and ongoing legal tussles with the DOJ.
  • But I was impressed with Google’s robust financial performance during the Global Financial Crisis, and I think that its valuations have factored in downside risks to some degree.
  • I downgrade my rating for Alphabet to a Hold, after reviewing the risk-reward profile for the stock.

Parent Company Of Google, Alphabet Reports Quarterly Earnings

Justin Sullivan

Elevator Pitch

My investment rating for Alphabet Inc.’s (NASDAQ:GOOGL) (NASDAQ:GOOG) stock, which is also known as Google, is a Hold.

With my prior December 19, 2022, article, I wrote about how the new OpenAI chatbot could potentially affect

Disclosure: I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

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